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Author: Holly Worton

Is It Rude to Not Include Acknowledgments in a Book?
Uncategorized

Is It Rude to Not Include Acknowledgments in a Book?

A client asked me this recently, and I could hear the worry in the question. She wasn’t sure whether leaving out an…

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Whose Name Is on Your Copyright Page? Why It Matters Who Publishes Your Book
Uncategorized

Whose Name Is on Your Copyright Page? Why It Matters Who Publishes Your Book

Most nonfiction authors think about the copyright page for about four seconds. It goes in near the end, someone fills it in,…

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The Power of Author Mindset Coaching: How to Rewire Your Subconscious Mind to Finally Finish Your Book
Author Mindset | Writing a book

The Power of Author Mindset Coaching: How to Rewire Your Subconscious Mind to Finally Finish Your Book

Here’s something I don’t think gets said enough to nonfiction authors: the reason your book isn’t finished probably has nothing to do…

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How to Set Up Your Author Speaking Page and Get Booked on Podcasts
Marketing and Advertising

How to Set Up Your Author Speaking Page and Get Booked on Podcasts

Here’s something a lot of nonfiction authors don’t realize: your book is one of the best speaking pitches you’ll ever have. A…

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8 Ways to Use AI for Blogging That Aren't Actually Writing the Post
Marketing and Advertising

8 Ways to Use AI for Blogging That Aren’t Actually Writing the Post

Some people feel really strongly about the use of AI, and almost every conversation about AI and blogging gets stuck on the…

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Stuck on Your Book? 7 Signs You'd Benefit from a Book Coach
Coaching

Stuck on Your Book? 7 Signs You’d Benefit from a Book Coach

Being stuck on a book is one of the loneliest feelings. From the outside, no one understands what’s going on for you….

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Should You Translate Your Nonfiction Book? How to Reach Readers in Other Languages
Publishing Strategy

Should You Translate Your Nonfiction Book? How to Reach Readers in Other Languages

There are millions of readers out there who will never buy your book, for one simple reason: they don’t read English. When…

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Amazon Ads for Nonfiction Authors: When to DIY and When to Hire Help
Publishing Strategy

Amazon Ads for Nonfiction Authors: When to DIY and When to Hire Help

If you’ve ever opened the Amazon Ads dashboard, stared at words like “ACOS,” “impressions,” “bid,” and “negative keywords,” and then closed the…

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From Manuscript to Amazon: A Behind-the-Scenes Look at How We Publish a Nonfiction Book
Publishing Strategy

From Manuscript to Amazon: A Behind-the-Scenes Look at How We Publish a Nonfiction Book

Most authors think publishing a book means uploading a file to Amazon and clicking “publish.” I get this. From the outside, that’s…

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Self-Publishing vs Working with a Publishing Partner Which Is Right for Your Nonfiction Book
Publishing Strategy

Self-Publishing vs. Working with a Publishing Partner: Which Is Right for Your Nonfiction Book?

One of the most common questions I hear from nonfiction authors is some version of this: “Should I just do this myself, or…

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